Halyna OSTROVSKA New approaches to the evaluation of knowledge-based company market value

Halyna OSTROVSKA

Анотація


Introduction. In the knowledge-based economy, value management concept is adopted by leading companies as a basic paradigm of successful business development. Due to these conditions, the main factor is the rising cost becomes intellectual capital. In view of the above, the methodical approaches search is actual for evaluating the effectiveness of cost management, and focusing not only financial but also non-financial indicators.

Purpose. Establishment of economic and mathematical model of the knowledge-based company value; synthesis of existing approaches and methods of evaluating the market value of the company on the basis of intellectual capital and recommendations for further improvement.

Results. The economic and mathematical model of the company value forming. The existing approaches and methods of intellectual capital evaluation as part of the market value of the company are systematized, their features are defined, advantages and disadvantages are determined.

Conclusion. It is proved, that for the strategic management of the knowledge-based company, the most informative is the assessment of the market value, using balanced scorecard method, which involves the calculation of indicators, characterizing the basic elements of intellectual capital and their efficiency. In this case, the set of key indicators and projections, which will be implemented the evaluation, may vary depending on the specific of the company objectives.


Ключові слова


intellectual capital; knowledge-based company; methods of market capitalization

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DOI: https://doi.org/10.35774/sf2017.01.029

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